We are facing the critical absence of shared values that can help us become a more united and organized Latino community in the United States.
The Latinos US initiative proposes creating a guide or manual (idiario) that is easy to understand for everyone. This document will bring together a series of values, recommendations, and best practices that, when adopted and practiced daily by the Latino community, will promote the consolidation of a more united and strong group, proud of its Latino heritage, based on a
renewed and joyful sense of belonging, especially in the business sector, where we generally operate as “solo entrepreneurs.”